Main content starts here, tab to start navigating

About Us

The concept and recipes of Sunrise Tortilla Inc. are the creation of Chef / Owner, Emmy Tellez, who was born and raised in Albuquerque, NM.

Emmy designed Sunrise Breakfast Burrito recipes to feature and highlight the unique flavors of the world-famous chile grown in Hatch, New Mexico. In November 2016, with the help of her daughter Elena and great friends, she started delivering them to meetings and events in the Los Angeles area.

Our Mission

To make the Sunrise Breakfast Burrito experience the number one breakfast burrito experience in the Los Angeles metropolitan area and to create and lead the new category of distinctly New Mexico dining in Los Angeles.

Our Code of Ethics

Respect our customers’ time and patronage by continually finding ways to increase service and quality.

Create and maintain a team-oriented work environment that respects and supports each team member.

Contribute to the future of our community by supporting programs that foster basic human rights and dignity.

About New Mexican Food



The Climate

The unique climate of New Mexico and the culinary fusion of three cultures, define authentic New Mexico food.

New Mexico is a land locked, high dry desert with extremely low humidity and thin air. Most of New Mexico has a true winter with snowfall. This weather, created the need for traditional New Mexico recipes to use dried herbs and spices, like dried red chile, dried oregano, rosemary and epasote, in the winter months. 

New Mexico's high altitude (thin air) and cool winters are ideal for hot air ballooning. Albuquerque, NM hosts the largest international hot-air ballon fiesta in the world every October.

hot balloons in the skysnowboarding in the mountains

Red & Green Chile

Just as grapes are impacted by the soil and the temperature in which they grow, so is chile. The Sunrise Tortilla chile and Sunrise burrito recipes are designed to highlight the unique flavor and tones of the world-famous chile that is grown in the volcanic soil of Hatch, New Mexico. 

Both red and green chile comes from the same chile plant. The green chile is traditionally picked and roasted in mid to late summer. The red chile is left on the vine to ripen until late summer, early fall. Once it is picked, it is dried on ristras (strings) traditionally for use during the winter months.

Which is hotter, the red or the green chile? The heat of any chile depends on the amount of a natural compound called Capsaicin (cap-say-ah-sin). For the sake of consistency, the red chile we use is mild heat and the green chile is medium heat. We always have hotter and milder versions available for both so we can "kick-it up" or "turn-it-down" upon request. 

red and green peppers

The Cultures Creating New Mexico Food

The foundation culture of New Mexico food is that of Native American Indian tribes like the Navajo, Pueblo, and Apache. Both yellow and blue corn were originally grown by Native Americans in New Mexico and have deeper earth tones than the traditional white corn native to Mexico. {Both the yellow and blue corn and the chile grown in New Mexico, give New Mexico enchiladas their signature rich flavor.}

The second culture is that of Spain. The Spanish brought many spices used in traditional Spanish dishes that are now key to authentic New Mexico food. 

The third culture is that of Mexico. After being a colony of Spain, New Mexico was part of Mexico for decades. Mexican culture introduced many traditional Mexico dishes to New Mexico that were then modified due to the different climate and Native American and Spanish influence.

The most well known authentic New Mexico food is the sopapilla, a traditional Native American deep-fried bread, usually stuffed with meat or pinto beans and chile or drizzled with honey as a dessert.

sunrise tortilla's red symbol logo on a yellow background

New Mexico State Flag

Yellow and Gold - the colors of Spain

Zia sun - Zia was a Native American Tribe of New Mexico

What About Salsa?

There is plenty of salsa in New Mexico. -But it is usually eaten as an appetizer with chips. Because authentic New Mexico food is made with pure chile or a chile sauce, pouring salsa (tomato-based) on a New Mexico dish tends to clash the unique earth tones of New Mexico chile with the citrus, tropical tones of salsa. -Yes, (sigh) it is done...but it is a little like putting catch-up on a well-marinated steak.